Hacker Newsnew | past | comments | ask | show | jobs | submitlogin

Do you think mainstream search engines someday will provide a “commercial search” and “non-commercial search” buttons side-by-side? SEO/ad gamed and non SEO/ad-gamed?

I dream of the day, but unless the government makes it a requirement I don’t see them doing it as it could undermine their business model to some extent (although I think people who want to buy will make use of the “commercial search”)



>Do you think mainstream search engines someday will provide a “commercial search” and “non-commercial search” buttons side-by-side? SEO/ad gamed and non SEO/ad-gamed?

If we put on our computer science hats on to attempt an algorithm to classify the "commercial" from "non-commercial", what would that look like?

Distinguishing ads that are disguised as innocent posts vs authentically innocent posts is a very hard problem. What would the AI machine learning rules be?

Let's take one example thread that's currently on the HN front page: "Ask HN: What do you do with your Raspberry Pi?"

(screenshot of HN: https://imgur.com/a/zK5IZ4E)

Was that post submitted for discussion to spur sales of the new Raspberry Pi 4? Or was it a genuine question free of any hidden commercial intent? How would a computer algorithm know? Likewise, how would we, as humans, be able to truly know? To me, the thread doesn't seem like it's advertising-motivated. But do you trust my judgement on this?

Let's take that post's indeterminate status one step further and look at the Google search results: https://www.google.com/search?q=what+do+you+do+with+a+"raspb...

(screenshot of Google: https://imgur.com/a/YGShV9r)

Notice that Google includes that very HN thread in its results. Should the hypothetical "non-commercial" search button include that HN thread or not?

Here's an example of the opposite effect where people misclassify something as commercial when it isn't: A HN user accuses me of selling something[1] even though I actually wasn't! I just happen to view hundreds of videos about entrepreneurship and I keep copious notes. It was easy to share my notes with HN readers. I have no commercial or even personal affiliation with any VC.

[1] https://news.ycombinator.com/item?id=12507716 -- "There's so much selling in this post I get tired just by reading it."


I guess I’m wondering if we could see a return to a more no frills SERPS like we used to see with Page-rank or Altavista

I don’t mind the ads, but I do mind the content farms and useless fluff that ends up on the first SERP of a query. Or links to pages with no substantive content related to a query except SEO.


I wouldn't expect non-commercial search to be a free option.




Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact

Search: